Success stories of implementing PWA

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Advantages and precautions of PWA I hope that you have understood the characteristics of PWA. From here, we will explain what kind of business impact it will have as a result and the benefits of introducing it. Advantages of PWA The advantages of implementing PWA are as follows. Number of users increases Bounce rate decreases Conversion rate improves Increase in repeat customers Development costs can be reduced Push notification function can be used Data capacity is low Increase in users For services that only offer native apps, introducing PWA can be expected to increase the number of users for the following two reasons. can be discovered through search Freed from app installation By implementing PWA, you will be able to discover services from the search screen.


With native apps, even if you expand your content, it won't show up Oman Phone Number Data in search results, so if you use PWA to be recognized by search engines, you can expect to see an increase in the number of users. The importance of this can be understood from the fact that more than half of website traffic comes from organic search . You will also be freed from the hurdle of app installation. 50% of users do not want to download an app , and in some cases, you may not be able to reach some users because they require an app download. For the above reasons, you can expect an increase in the number of users by implementing PWA. Bounce rate decreases By implementing PWA, it is expected that the bounce rate will decrease by improving display speed and making it possible to use offline.




In fact, research shows that if the page load speed increases from 1 second to 10 seconds, the bounce rate increases by 123% . Conversion rate improves It is said that it is possible to do things that were not possible with traditional sites, such as push notifications, and that it is expected to improve conversion rates. In fact, there is a case study at Carrefour where push notifications increased conversion rates by 350% . Increase in repeat customers For services that only have a website, implementing PWA will make it easier to encourage repeat visits than before, such as adding icons to the home screen and sending push notifications. Development costs can be reduced One of the appeals of PWA is that it can run on a variety of devices just by creating one, reducing development time and costs. Compared to native apps, PWAs do not require app installation or updates and can work offline.