whether or not to buy the property.

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Make sure you set a budget that is appropriate for your marketing goals and your target audience. Once you have the target audience defined, you know the strengths and weaknesses of the project and finally the budget, you can begin to establish the foundations for the Google Ads campaigns and each of their elements. Types of campaigns you can use Search network campaigns. Do good keyword research and include those that allow you to reach people who have a real interest in buying a home, configure your campaign so that it appears in the geographical areas where your project is located, do not activate the display network to have greater control over spending.


Remarketing campaigns. If you have enough traffic, create Korea Phone Number Data lists of users who have recently visited the website. The length of the list depends on how long it takes the interested person to make the decision. Because it is a product that has such an impact on people's lives, it is also a product that has a high acquisition cost, which is why it is possible that it will take weeks, even months, to decide  Therefore, I suggest you configure lists of 30, 60 and 180 days so that you can later use them in campaigns to exclusively impact these users who already know about the project.



Campaigns on the display network. If you have a good budget, you can activate display and video campaigns, using audiences interested in this type of product. Later on, I will give you some audience recommendations that you can create. Keywords to advertise housing projects As for the keywords to use to carry out real estate marketing with Google Ads, you must make sure that they are relevant to the sale of the apartments and related to your target audience.